Business Profile

Video content to make the most of your eLocal program

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Transcription
Your eLocal business profile can be an important boost to your success. While not necessary, it’s important to make sure your business info as it appears on our site is up to date. We’ll explore how.
Now we're moving on to the business profile tab. The idea behind this tab is to capture some of your basic business information so that we can have a more robust profile for you on our site. A good thing to know about the type of advertising that we do is that this profile isn't what's critical to how many calls and/or leads you get. That's tied back to your category pricing, your call or lead bid. So while this is still important to have good accurate information here just want to make sure again talking about good expectations that having a more robust profile isn't what net you more calls it's going to be attached back to your call and or lead bid depending upon what activity you're receiving from us. Front and center we have just the Customer Success contact information again and then underneath this as I mentioned back in the Program Summary Tab we want to make sure you're completely aware of any aspect of your program so we have the notifications set up for if you're buying leads from the program, where those leads will go so this isn't tied back to phone calls. If you're buying leads from the program they'll be sent to the information that you have listed here it shows your business categories that you have listed. In this case our sample account is just set up in the plumbers category. Listed below that is the business name as well as an opportunity to put a few business slogans and we call them slogans. This would be like the type of copy you might want listed in a print ad you know back when those were more of the thing. Just some basics about your business. You know I have listed a sample once here Alaska's best plumber, call today. Should you have trouble with any of the information in this business profile tab please reach out to our Customer Success team as they're happy to help you out with these. There is also an area here for your business logo. So you can add a logo for the business in in this section as well. And then your business location is listed. I know that can be a tough one too many of our customers working out of their homes or staff from their homes so you can certainly--that business location we do have the opportunity on your listing to not add your address should it be a home address. But this shows as it mentions down here we're providing your address it must be a physical address. So there's an opportunity to enter your business location there in addition we have some basic business information down here so you can select to fill out your profile a little bit more. Some specifics about what your business does do in each category, we have specific services that you can have listed. It is important to note though that while we offer the opportunity to fill out your profile with additional services the phone calls that would generate will come in across every service in the category. So they're they're category specific not service specific phone calls that we're generating. But this does give you an opportunity to fill out a little bit more information about your business and provide a potential consumer with that information. You can edit all of this information down here just by clicking on the edit, add about us section over here to the right and then it will allow you to make these selections within this area. So again an important thing to note in this case of our sample account which is a plumbing account all of these services would be the services that are applicable in the plumbing category selecting them just gives you a chance to fill them out in your profile. So there is still a chance that for instance in this particular setting this person might get a call about a back flow preventer. Although very rare there's an opportunity to get calls across the entire category of services once you select the choices that you want you just hit save changes and that will update this information which displays on our site so again just an put reminder overall. Although we certainly want to make sure that it's accurate that isn't what drives your calls and leads. That's going to be your call and lead bid price that's going to be what is the driver of that, we just have some opportunity here to give a little bit more of a robust profile information for your business. Along those same lines you can also add photos and videos of your business here as well that would appear in your profile. After that we're going to be moving on and going through continuing through the dashboard to take a look at category pricing.